Meet the Blogger – Khyati Maloo

Khyati Maloo: Ready to take you on a journey of a lifetime with her musings
Meet the Blogger - Khyati Maloo

In our latest interview series which I like to call “Meet the Blogger”, where I spotlight inspiring creatives on this Blogger Magazine. We caught up with Khyati Maloo who runs khyati maloo Blog.

  1. Tell us a little bit about yourself and your Blog?

I am a full time digital marketer and a part time traveler. Super passionate about travel writing! If I am not working on a marketing plan or travelling you’d find me either scuba diving or glued to a book with a cup of coffee. My blog “Of miles and musings” is all about travel and my personal experiences! Main focus being a comprehensive guide to each destination I have been to, with destination specific tips to travel on a budget and as a vegan! My blog is also peppered with listicles/travel essay/journal entry like- How to save money to travel, A love letter to Prague and the like!

  1. Describe what inspired you to start your blog?

I have always been passionate about writing, right from school. Every time I travelled I’d end up writing an e-mail/document to my friends and family sharing my experience. A lot of them started calling me to give specific information about destination that they planned to visit. So I thought why not repository of all my posts in form of a blog have! So there it was, I started my blog just like that.

  1. How do you motivate yourself to keep the blog up and running?

Maintaining a blog is a full time job! Juggling that with your day job can be extremely difficult. But if you want to stay in the game, you have got to do what it takes. One thing that motivates me is when my followers love. When they message me saying “Your blog posts inspired me to go to that destination” or even “I can’t believe I managed to travel with that low a budget! Thanks to you” I am filled with joy and the will to inspire all of them out there. Another thing is the sheer love for writing, it is a hobby that keeps me going.

  1. How active are you on a weekly basis? How often do you communicate with your followers?

I try and do 1 blog post a week and least 5 social media posts a week (sometimes more). Social media has proved to be the best way to communicate with my followers.

  1. What do you think is the best social media strategy for getting more visitors to a blog?

When it comes to social strategy there is no one shoe fit all! Also a number of things done right leads to results. But if someone is just starting out or is struggling to find the time they should do these: Post regularly- even if you don’t have new posts on the blog get creative and promote them on social Engage with other accounts – extremely important to build a network on social

  1. Would you encourage other people to make their blog?

Most definitely yes! Blogging gave my life a new meaning. If you remotely like to pen down your experience then blog, share it with the world. You never know who you’d end up inspiring. And how up-skill yourself.

  1. A lot of people think that blogging is an easy way to make money online. Do you have some tips for those people who are interested in making money from the blog?

Yes, you can make money online with blogging. Is it easy? No! I have two words for everyone who wishes to monetise their blog: Consistency and Patience. Nothing comes easy in the blogging world, its a fruit of labour and hard work. Make a 6 month to a year long plan, work everyday to achieve them. Results take time, stay patient and keep working towards your goal. Bonus tip: get creative! There is more than one way to make money via your blogs. Many of them think placing ads is the only/easiest way. Yes, it is easy but you can do so much more. Like add affiliate links, sell a product, sell a service, sell your book! World is your oyster and its the survival of the creative-est.

  1. What was the most challenging moment in your blogging journey so far?

My blog started off as a hobby, later on it moved on to become my portfolio and before I know it I had bought a domain and ready to monetise my blog. Now at each of these stages my blog looked a certain way. My most difficult moment was to make it look professional, the design aspect of it. Truth be told I am still not a 100% done, I am improving it slowly. I suppose this was because this blog is a 1 woman show, I haven’t outsourced any of the work which is why I am not able to do justice to all the things that need to be done.

  1. What is your greatest achievement outside of blogging?

Having scuba dived in 5 different countries (Jordan, India, Sri Lanka, Thailand and Malaysia), it is only the beginning. I wish to scuba dive across all seas!

  1. Who Is Your Blogging Hero And Why?

Matthew Kepnes of the nomadic matt, hands down the best travel blogger out there! I have been reading his blogs since the inception. I love how well he articulates his journey, his tips and hacks are so well explained. His content is not boring/repetitive it wants me to come back for more. I love his newsletter outreach to promote his blogs, his writing style is casual and conversational that makes you want to even read a newsletter! I mean in the day I wouldn’t want another newsletter crowding my inbox, but I eagerly wait for his.

  1. What Advice Would You Give To A New Blogger Starting Out?

Stay focused! Many a time you’d want to give up or just wished there was an easy way out. I hate to break it to you there is no easy way! Keep consistent and stay patient, this will help you stay top of mind. If you don’t post for a couple of weeks your audience will find whatever they need somewhere else! The pond is full of fish! Remember out of sigh out of mind! Also, get creative. Like I said the pond is full of fish, you need to stand out for people to notice you, for search engines to rank you. What is your unique proposition? Are you yet another travel guide? Great but add something more than what your competition is doing. If you aren’t creative or unique you won’t survive for long.

  1. Have you collaborate with brands? If yes, name few brands you worked with

No I have not collaborated with brands yet. Though it is in my long term plan, I’d love to share more on this once I collaborate.

  1. Finally, what are your thoughts about BloggerMagazine?

It is fantastic community of bloggers. A great place to find some amazing content. Absolutely love their blogger interview section, got great learnings.

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