Meet The Blogger – Angela Gala

In our latest interview series which I like to call “Meet the Blogger”, where I spotlight inspiring creatives on this Blogger Magazine. We caught up with Angela Gala who runs Musalley blog. Based in Italy.

Museums and the power of being online

1. Tell us a little bit about yourself and your blog?

My name is Angela and I’m a museum professional from Italy. Passionate about the development of the world’s most precious museums and historical sites from a young age, I hold a B.S. in Economics and Management for Arts, Culture and Communication from Bocconi University in Milan and a M.A. in Museum Studies from the University of San Francisco. While living in California, I interned and worked at different museums in the areas of Visitor Services & Education Programs. I relocated to Paris in May 2017, where I founded the blog Musalley and the @imamusaller movement shortly thereafter. Musalley is an online platform that brings museums and museum lovers together; its aim is to inspire the Millennials in their museum adventures. Today, I live in Rome, where I spend my time blogging and doing research.

2. Describe what inspired you to start your blog?

I started Musalley about three years ago because I noticed there was a gap between museums and the younger crowds. The blog’s aim, in fact, is to fill this gap, giving relevance to museums from the unique perspective of a millennial audience.

3. How do you motivate yourself to keep the blog up and running?

It’s simply what I do, what I like to do and what (I think) I do best, so it kind of comes naturally. I don’t think much about it, really.

4. How active are you on a weekly basis? How often do you communicate with your followers?

On the blog, I post every last Friday of each month (« Friday Heirloom ») while on Instagram I post three times a week.

5. What do you think is the best social media strategy for getting more visitors to a blog?

Promotion on all social media channels is necessary for getting more visitors, but also making sure the content is good and relevant in the specific time it is posted. The help of bigger blogs and bloggers can also be important when it comes to visibility and growth.

6. Would you encourage other people to make their blog?

Absolutely! It is a way to practice writing, test ideas and make lifelong friends!

7. A lot of people think that blogging is an easy way to make money online. Do you have some tips for those people who are interested in making money from the blog?

Well, yes, blogging can be a way to make money online but I think you should not do it for the money. Focus on your message, on being truthful to yourself, and success may follow…

8. What was the most challenging moment in your blogging journey so far?

Interesting question at the age of Covid-19! This is definitely the most challenging time for me as I can’t explore the museums around me (and being online makes me anxious).

9. What is your greatest achievement outside of blogging?

I guess the fact that I’m fluent in three languages.

10. Who is your blogging hero And Why?  

Wow, this is a hard one. I guess Nina Simon and their blog Museums 2.0 (today authored by Seema Rao).

11. What advice would you give to a new blogger starting out?

Do your research! See what’s already out there and create something of value that slightly differs from it. Don’t reinvent the wheel.

12. Have you collaborated with brands? If yes, name few brands you worked with

Sometimes. But I mostly like doing my own thing… Last year I’ve worked with the American Alliance of Museums and I loved it.

13. Finally, what are your thoughts about BloggerMagazine?

I love BloggerMagazine! Thanks, gals, for all you do.

Follow Angela Gala on her journey at:

musalley.com | instagram.com/imamusaller| twitter.com/imamusaller | facebook.com/imamusaller